Time for the emperors-in-waiting who run Facebook to just admit they’re evil
Charlie Brooker: Facebook’s emotion study reveals it is hopelessly disconnected from emotional reality: that people get upset when people they care about are unhappy.
social networks
Facebook is learning the hard way that with great data comes great responsibility
Facebook released the results of a study where its data scientists skewed the positive or negative emotional content that appeared in the news feeds of nearly 700,000 users over the course of a week in order to study their reaction.
The study was almost certainly legal, a line in the terms of service users agree to when they sign up cedes control of data for “data analysis, testing, [and] research”. But the reaction from many users and commentators has been pretty negative.
Facebook offers explanation for controversial News Feed psychology experiment
Facebook caused a stir over the weekend with the revelation that it had been altering the content of some users’ News Feeds in an attempt to study the psychology behind what causes people to post…
Facebook Home Doesn’t Impress, But It Is A Data Collecting Powerhouse
Based on The Next Web’s review, Facebook Home looks to be underwhelming. However, the value Facebook gets from your phone could be big.
You’ll Never Check Facebook Again (It’ll Check You)
With Home, Facebook has crossed the line between something people check to become something that’s always on, checking in with us, fighting for attention, waving people we know in our face. Rather than a tool we use to talk to others, the phone, thanks to Facebook, has become something that communicates to us. And it’s Facebook that gets to do the talking.
Software that tracks people on social media created by defence firm
A multinational security firm has secretly developed software, called Riot, capable of tracking people’s movements and predicting future behavior by mining data from social networking websites.
Raytheon, the world’s fifth largest defence contractor, has acknowledged the technology was shared with US government and industry as part of a joint research and development effort, in 2010, to help build a national security system capable of analysing “trillions of entities” from cyberspace.
How Facebook Teams Up With Data Brokers to Show You Targeted Ads
This post explained where data brokers get their data, what information they share with Facebook, or what this means for your privacy. Who has your information, how they get it, and what they do with it?
Facebook Adds Partner Categories To Its Ad Targeting, Using Acxiom, DataLogix, and Epsilon To Reach You About What You Buy
Facebook has added partner categories to its ad targeting. Users can now be reached by what they buy through Acxiom, DataLogix, and Epsilon data.
Facebook Is Using You
The magnitude of online information Facebook has available about each of us for targeted marketing is stunning.
Facebook made $3.2 billion in advertising revenue last year, 85 percent of its total revenue. Yet Facebook’s inventory of data and its revenue from advertising are small potatoes compared to some others. Google took in more than 10 times as much.
Twitter buys social data provider Gnip, stock soars
Twitter Inc bought social data provider Gnip for an undisclosed amount, signaling that it would take on a new role of packaging and selling data, a service in demand by business and government.
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