Earlier this year, Mozilla convened a privacy workshop that brought together some of the world’s leading thinkers in online privacy. People from the FTC to the EFF were there to answer the question: What attributes of privacy policies and terms of service should people care about? This lead to a proposal presented for the W3C, among other places, which further refined the notion.
The Digital Advertising Alliance wants to be ready when Mozilla starts blocking cookies by default in its Firefox Web browser. Mozilla’s cookie-blocking plan has been controversial from the start.