The Radically Changing Advertising Business Has Profound Consequences
“Once people realise what’s happening, I can’t imagine there won’t be pushback.”
monetization
Is Your Smartphone Privacy Worth $100 a Month?
Despite the outcry over government and corporate snooping, some people allow themselves to be monitored for money or rewards.
Why This Startup Wants Your Personal Data
Datacoup, one of the first companies to offer people money in exchange for their personal data, will pay up to $10 for access to your social network accounts, credit card transaction records, and other personal information, and will sell insights gleaned from that data to companies looking for information on consumer behavior.
When Websites Peek into Private Lives
Using personal data for research has vast benefits, says OkCupid founder Christian Rudder
« Retargeting » : quand les sites de e-commerce essaient de vous rattraper par la manche
Imaginez que vous sortez d’une boutique. Quelques minutes après, le vendeur vous court après, vous rattrape et vous demande si vous n’aimeriez pas revenir voir le produit. L’impression serait désagréable. En ligne, elle existe et s’appelle le retargeting. Elle consiste, quelques minutes après une visite sur un site marchand, à envoyer un mail de relance personnalisé.
Xray
XRay, a new tool that reveals which data in a web account, such as emails, searches, or viewed products, are being used to target which outputs, such as ads, recommended products, or prices.
The Internet’s Original Sin
It’s not too late to ditch the ad-based business model and build a better web.
Predicting A Future Free Of Dollar Bills | TechCrunch
Picture the scene. It’s 2020. You’re at the checkout in a convenience store with a carton of milk. But you’ve got no cash and you’ve left your cards..
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