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Digital advertising is being ‘bouyed’ by smartphones, social networks and programmatic buying says Economist media editor

“It’s understandable that people are wary of sharing their personal data with third party companies, but in the case of advertising the majority of data that is used is non-personally identifiable information. The use of data serves a purpose to ensure that users are suggested products that are more relevant to them, and so that media companies understand how to market to the correct audience.

Brad Templeton: Today’s Surveillance Society is Beyond Orwellian

Brad Templeton argues that we’re all a part of a surveillance apparatus that would be beyond the imagination George Orwell. The problem, he says, is the belief that privacy and security are mutually exclusive. Templeton is a Board Member and Former Chair of Electronic Frontier Foundation and the Track Chair for Computing at Singularity University.

  Brad Templeton
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